About me
I’m a product designer based in Riyadh with a passion for shaping complex ideas into experiences that feel simple, intuitive, and meaningful.
What excites me about design is solving problems. I enjoy understanding how people think, asking the right questions, exploring different possibilities, and working closely with cross-functional teams to build products that genuinely make a difference.
Over the years, I’ve worked on products across different domains, tackling complex challenges that have strengthened the way I think, collaborate, and design.
Every project has taught me something new, and that’s one of the things I love about product design. There’s always another problem to solve and another problem to solve and another perspective to learn from.
I’m a naturally detail-oriented, but I never lose sight of bigger picture. I care about creating experiences that not only visually polished, but also clear, thoughtful, accessible, and easy to use.
Hello!HiMy ideal design process
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Understand
Learn the business goals
Understand users and their pain points
Challenge assumptions before jumping into solutions
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Explore
Sketch different ideas
Benchmark competitors when it adds value
Test multiple directions instead of settling for the first idea
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Design
Build a scalable experiences using Design System
Think about edge cases and loading, empty, error states
Balance user needs with technical/business constraints
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Collaborate
Review ideas early with product and engineering
Iterate based on feedback
Stay involved during implementation to ensure quality
Tools I enjoy using to elevate my work
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Figma Plugins
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Miro
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Claude
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Maze
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Mobbin
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FullStory
Industries I’ve designed for
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Digital Banking
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Tourism
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Government
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Investments